Swachchh Bharat Mission
(Ek Kadam
Swachhata Ki Aur)
launched on Oct 2:
The
concept of Swachh Bharat is to pave access for
every person to sanitation facilities including
toilets, solid and liquid waste disposal systems,
village cleanliness and safe and adequate
drinking water supply.
Important Points:
1. The Mission aims at fulfilling the dream of
clean India of Mahatma Gandhi by his 150th
birth anniversary in 2019.
2. Logo – created by Shri Anant Khasbardar of
Kolhapur, Maharashtra has won the Logo
design contest
www.kjparmar.in
3. The Tagline “Ek Kadam Swachhata Ki Aur”
was given by Ms.Bhagyasri Sheth of Rajkot,
Gujarat emerged successful in the contest for
Tagline for the Logo.
4. PM Narendra Modi appointed bollywood
actor Aamri Khan as the Brand Ambassador of
the Swachh Bharat Mission
5. Prime Minister roped 9 celebrities including
cricket icon Sachin Tendulkar, Congress leader
Shashi Tharoor, industrialist Anil Ambani,
Salman Khan, Priyanka Chopra and Kamal
Haasan, Goa governor Mridula Sinha, yoga guru
Ramdev and the team of TV serial "Tarak Mehta
Ka Ulta Chashma".